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For founders & CEOs
Brand Positioning Audit
Know in 30 seconds why your homepage isn't converting.
Paste your homepage URL. In 30 seconds, get an honest 5-dimension scorecard showing where your messaging is losing visitors — and exactly what to fix.
Positioning Audit
Live preview
Overall Score
62/ 100
Headline Clarity
45
ICP Specificity
70
Call to Action
88
No signup. We fetch your public homepage and analyze the copy, structure, and CTAs.
Step 1
Paste your URL
Your public homepage. No login required.
Step 2
We analyze 5 dimensions
Headline, ICP, value prop, CTA, differentiation.
Step 3
Get prioritized fixes
Specific rewrites and changes — not generic advice.
Headline Clarity
Does it pass the 5-second test?
ICP Specificity
Will the right buyer feel seen?
CTA Strength
Is the next step obvious?
Differentiation
Why you, not the competition?
